The NBA Magazine shows off the current top players in the 2023-2024, the magazine is aimed towards Shai Gilgeous- Alexander and Luka Dončić that tells luka's unique story and provides information on his statistics and achievements so far this season. The magazine integrates the primary colors of the Oklahoma City Thunder and the Dallas Mavericks. Throughout the magazine's design these colors not only evoke a sense of team pride but also help establish visual continuity and brand association.